Open your last LinkedIn video on your phone. Look at the top of the frame. There's a logo sitting there now, and whatever you put underneath it is losing the fight.

On the mobile app, LinkedIn has added a small LinkedIn logo across roughly the top 15 percent of every video. That band is where most coaches park their hook text, their name, their "3 things I'd tell a new coach" title card.

The person who caught it is creator Heike Young, who spotted the change and mapped every area where LinkedIn's interface now sits on top of video: the back arrow and new logo at the top, the play button in the center, the like, comment, share and save icons down the right side, and the author name and caption across the bottom. Young worked at Salesforce and Microsoft before teaching herself video and building a LinkedIn following on it.

The center is worse than the top

Most coaches already keep the top of the frame clean out of habit. The dangerous one is the middle.

Many members have autoplay turned off, which means they see a play button sitting over the middle of the frame. If your framing is the classic talking-head centered shot, a triangle is landing on your mouth for a chunk of your audience before they ever tap.

Young put it plainly in her post: "If you put a face right in the middle of your videos, it's gonna be covered up" for a lot of viewers.

The fix takes four minutes

In your editor, drop a rectangle over the top 15%, one over the center, one down the right rail, one across the bottom. Export that as a guide frame and keep it in your template.

Then move three things:

1. Hook text down into the upper-middle third, below the logo band, above the play button.
2. Your face slightly above or offset from dead center. Put captions in the band between the center and the bottom overlay.
3. Your CTA off the right edge entirely. That column belongs to the reaction icons now.

The likely motive for the logo is branding when people screenshot videos and share them elsewhere, so expect it to stay. Build the template once.

Why this landed in a strange month

The same weeks brought a bigger structural change. LinkedIn is showing job seekers a notice saying "We're gradually retiring classic job search starting in September," pushing them toward AI-powered search where they describe the role they want in their own words.

AI search needs context about companies, and executive posts are one of the richest sources of it, so leader content will increasingly influence recruiting.

For coaches selling to executives, that's the part worth sitting with. The logo costs you a text box. The search change rewrites who finds your clients — and what they published last week is the input.